People often ask me how I was able to make the first switch within my Company from one group to another. I had been in the IT group for about eight years at that point and then switched over into our Consumer Products Marketing group. Up until that time, going from IT to the Marketing… Continue reading The Power of Small Comments
Tag: marketing
A Different Kind of Niche Learning Site
Want to know a quick way to stand out in the increasingly crowded marketplace for online classes? Get smaller, go niche. Sure, you could take niche to mean “we’re only going to offer classes in this particular subject and be the absolute best source for online classes for that subject”. Or you could take a… Continue reading A Different Kind of Niche Learning Site
Stop Hoarding Your Work
A few days ago, I got an informational handout from a company that made me laugh. Basically, the bottom of the page featured the disclaimer: “Reproduction by any means is prohibited without permission. If you’d like to purchase copies of this handout please…” This was from a consulting company that makes all of its money… Continue reading Stop Hoarding Your Work