Ideas Every Day #120 – Sore Drinks

Millions of people suffer from muscle soreness every day.  Hard workouts, long moving days, yard work and lots of other things make people want to reach for those pain and muscle relief medicines.   Well, if they can make energy drinks and water with vitamins and extra oxygen why can’t we create a new category called Sore Drinks.

The drink you take when you’re sore, or think you’re going to be sore, that automatically replenishes your muscles and makes it feel like you’ve never had pain in the first place.

And no, I’m not talking about whiskey, although that’s a good choice sometimes.

Yes, and…

Matt Kane

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